Hey, I’m Sam — a marketing communications specialist with an eye for design, a love for good content, and a knack for picking up new technologies and concepts quickly. 

Fascinated by the ever-evolving world of marketing, I am dedicated to continual learning to stay at the forefront of trends and technology, as well as helping businesses grow and expand their horizons through digital insights.

On the weekend you’ll find me embroidering old jeans, planning my next trip on a 14-page Google Doc, and discovering delicious eats around the city. I am an avid lover of all things sweet and will absolutely talk your ear off about matcha desserts if given the chance!

Some of my work:

UBC Faculty of Education Program Postcard

Marketing Collateral for the Mental Health Literacy Spring Institute 2020

Feature Article

David Kosub started his career at UBC 22 years ago as a cabinet maker. Since then, he has worked at over 100 academic buildings across campus. As he prepares to embark on the next chapter of his life after retirement, we invited him to share his experience working as part of UBC.

Web Copy for a Landing Page

KPIs for Manufacturing: The Key to Better Business Performance

My Marketing Internship at One of Asia’s Largest Catering Corporations

Going into this, I was confused about the future and unsure of myself, and now I have left with more experience and insight than I could have asked for.

Blog: How MUJI, a “Brandless” Brand, Created a Cult Following of Minimalists

How did MUJI, a brand with no logo, advertising or spokesperson, grow into a retail giant with such a massive cult following?

Book Design

A reconceptualization of the novel Julie and Julia

Newsletter Revamp

UBC Faculty of Education’s
Professional Development Monthly Newsletter Revamp

and more!